GNC India Was Selling Across 7 Platforms But Operations Were Holding It Back
GNC had the brand. What it was missing was a system. No unified order management, patchy inventory visibility, and no expiry tracking at scale. We built the infrastructure to match the brand's ambition. [https://oextech.blr1.digitaloceanspaces.com/OexTech/pinnaclegrowth%40aicodepro.com/pinnaclegrowth/case%20studies%20/GNC%20LIVE%20WELL%20CASE%20STUDY.pdf]
GNC India was managing orders, inventory, and logistics across multiple channels but everything was disconnected. We centralised the entire order lifecycle into one panel, integrated their PHP website, and set up FIFO-based expiry tracking across 4 warehouses and 4 vendors. Last-mile logistics were integrated and custom dashboards gave the team real visibility for the first time. The result: 19K+ orders dispatched per month, 100% fulfilment rate, 4.5x growth in total sales, and 1,400+ live SKUs managed across 7+ marketplaces.