Pinnacle Growth Consulting
30 Years of Clinical Credibility. Zero Amazon Presence. Here's How Tynor Changed That.

30 Years of Clinical Credibility. Zero Amazon Presence. Here's How Tynor Changed That.

May 22, 2026

Tynor made world-class orthotics and sold in 60+ countries but had no presence on Amazon US. We built the full operating model: supply chain, FDA compliance, PPC, and content targeting $1M in Year 1. [https://oextech.blr1.digitaloceanspaces.com/OexTech/pinnaclegrowth%40aicodepro.com/pinnaclegrowth/case%20studies%20/TYNOR%20CASE%20STUDY.pdf]

Tynor had a $60M+ opportunity on Amazon US but no infrastructure to capture it. We audited 15 categories, found that incumbents had no clinical depth, and built a 3-wave launch starting with the highest-TAM categories Knee, Back, Hand/Wrist, and Ankle. Content led with trust signals like "Doctor Recommended" and "Since 1993." We set up India-to-US FBA logistics, FDA compliance docs, and a full PPC stack with competitor conquesting. Year 1 target: $999K revenue with a $190K monthly run rate by Month 12.

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